Did you know . . .
The rules governing use of REALTOR® and REALTOR ASSOCIATE® on the Internet are those governing use of the REALTOR® marks elsewhere with two exceptions.
The marks still must be used to identify a member, so in domain names and e-mail addresses they must be used with the member’s name (e.g., johndoerealtor.com or realtorjohndoe.com) or with a member’s firm name (e.g., xyzcompanyrealtors.com).
The REALTOR® marks may not be used with descriptive words or phrases, including geographically descriptive terms (e.g., professionalrealtor.com or chicagorealtor.com). The two exceptions both reflect the special circumstances of the Internet and particularly domain names.
- The member’s name or firm name does not need to be separated from the term REALTOR® with punctuation since most punctuation can not be used in domain names.
- The requirements to use capitalization and the trademark symbol with the term REALTOR® are relaxed since such formalities either can not or are not normally observed in domain names.
If you know of a REALTOR® trademark violation or if you have any questions or comment regarding REALTOR® trademark violation, please contact Krista at 784-5000 or Krista@glvar.org. |
